:root{--navy:#14283f;--ink:#14283f;--teal:#925333;--teal-light:#d7a685;--paper:#f7f5f1;--muted:#516170;--line:#ded8d0;--tint:#eeeae4;--white:#fff;--max:1240px}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:110px}body{margin:0;background:var(--paper);color:var(--ink);font-family:Arial,Helvetica,sans-serif;line-height:1.65;font-size:16px;-webkit-font-smoothing:antialiased}a{color:inherit;text-underline-offset:5px}a:hover{color:var(--teal)}a,button,summary{-webkit-tap-highlight-color:transparent}button{font:inherit}a:focus-visible,button:focus-visible,summary:focus-visible{outline:3px solid #bf6b15;outline-offset:5px}.wrap{max-width:var(--max);width:calc(100% - 96px);margin:auto}.header{background:rgba(247,245,241,.98);border-bottom:1px solid var(--line);position:sticky;top:0;z-index:20}.header-inner{display:flex;align-items:center;justify-content:space-between;gap:28px;min-height:102px}.brand{display:inline-flex;gap:14px;align-items:center;text-decoration:none;flex-shrink:0}.monogram{font-size:38px;line-height:1;font-weight:800;letter-spacing:-3px}.monogram span{color:var(--teal);letter-spacing:0}.wordmark{font-size:13px;line-height:1.35;font-weight:700;border-left:1px solid var(--line);padding-left:14px;letter-spacing:.05px}nav{display:flex;gap:23px;align-items:center}nav>a{font-size:14px;font-weight:600;text-decoration:none;white-space:nowrap}nav>a[aria-current=page]{color:var(--teal);text-decoration:underline;text-decoration-thickness:2px}.button{display:inline-flex;justify-content:center;align-items:center;padding:16px 24px;background:var(--teal);color:white;text-decoration:none;font-size:15px;font-weight:700;line-height:1.4;border:1px solid var(--teal);border-radius:3px;min-height:50px;transition:background .18s,transform .18s}.button:hover{background:#754126;color:#fff;transform:translateY(-1px)}.button.small{font-size:13px;padding:12px 16px;min-height:44px}.button.light{background:white;border-color:white;color:var(--navy)}.button.light:hover{background:#eee3d7}.text-link{display:inline-block;color:var(--teal);font-weight:700;text-decoration:none;border-bottom:1px solid var(--teal);padding:4px 0;margin-top:15px}.text-link:hover{color:var(--navy)}.menu-toggle{display:none}.skip{position:absolute;left:20px;top:-100px;background:white;padding:14px;z-index:40}.skip:focus{top:10px}h1,h2,h3,p{margin-top:0}h1,h2,h3{line-height:1.13}h1{font-size:clamp(2.5rem,4.7vw,4.4rem);letter-spacing:-.045em;font-weight:600;margin-bottom:28px}h2{font-size:clamp(2rem,3.4vw,3.2rem);font-weight:500;letter-spacing:-.035em;margin-bottom:28px}h3{font-size:1.25rem;line-height:1.35;letter-spacing:-.015em;margin-bottom:14px}p{margin-bottom:20px;color:var(--muted)}p:last-child{margin-bottom:0}.eyebrow{color:var(--teal);font-size:12px;letter-spacing:.15em;font-weight:700;text-transform:uppercase;margin-bottom:24px;line-height:1.6}.lede{font-size:clamp(1.125rem,1.7vw,1.28rem);line-height:1.7;max-width:740px}.hero{padding:86px 0 80px}.hero-grid{display:grid;grid-template-columns:1.22fr 1fr;gap:72px;align-items:center}.hero h1 span{color:var(--teal)}.hero .lede{max-width:585px}.actions{display:flex;gap:28px;align-items:center;flex-wrap:wrap;margin-top:32px}.actions .text-link{margin:0;font-size:15px}.hero-note{font-size:13px;margin-top:25px}.hero-panel{background:var(--navy);color:white;box-shadow:18px 18px 0 #ece4dc;border-radius:4px;overflow:hidden}.panel-top{display:flex;justify-content:space-between;gap:16px;font-size:11px;letter-spacing:.09em;padding:22px 28px;border-bottom:1px solid #405268;color:#c0d4dd;font-weight:700}.workflow{list-style:none;margin:0;padding:14px 28px}.workflow li{display:flex;gap:24px;align-items:flex-start;padding:24px 0;border-bottom:1px solid #405268}.workflow li:last-child{border-bottom:0}.workflow li>span{color:var(--teal-light);font-size:14px;padding-top:2px;font-variant-numeric:tabular-nums}.workflow h3{font-size:23px;margin-bottom:4px;font-weight:500}.workflow p{font-size:14px;line-height:1.55;color:#cbd8e0}.panel-foot{padding:20px 28px;background:#203b55;font-size:13px;color:#d9e5eb}.principles{border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.principles .wrap{display:flex;justify-content:space-between;gap:25px;padding-top:24px;padding-bottom:24px;font-size:13px;font-weight:600}.principles span:before{content:'✓';color:var(--teal);margin-right:12px}.section{padding:92px 0}.tint{background:var(--tint)}.split{display:grid;grid-template-columns:1fr 1fr;gap:86px}.align-center{align-items:center}.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:34px;margin-top:45px}.card{border-top:1px solid #aabfc3;padding-top:25px}.index{color:var(--teal);display:block;font-size:13px;font-weight:700;letter-spacing:.08em;margin-bottom:24px}.card h3{margin-bottom:16px;font-size:22px}.card p{font-size:16px}.cards+.text-link{margin-top:34px}.brief{border:1px solid var(--line);border-radius:4px;background:white;box-shadow:0 15px 40px #14283f08;padding:30px}.brief-head{display:flex;align-items:center;justify-content:space-between;gap:14px;margin-bottom:24px}.brief-head .eyebrow{margin:0;font-size:10px;letter-spacing:.13em}.pill{font-size:12px;color:#45616d;background:var(--tint);padding:3px 10px;border-radius:20px}.brief h3{font-size:25px;font-weight:500}dl{margin:24px 0}dl>div{padding:16px 0;border-bottom:1px solid var(--line)}dt{font-size:13px;font-weight:700;margin-bottom:7px}dd{margin:0;font-size:15px;color:var(--muted);line-height:1.6}.fine{font-size:13px;line-height:1.7}.retire-strip{background:#eee8e0;padding:60px 0}.retire-strip h2{font-family:Georgia,serif;color:#14283f;margin:0}.retire-strip .eyebrow{color:#925333}.cta{background:var(--navy);padding:76px 0;color:white}.cta-inner{display:flex;justify-content:space-between;align-items:center;gap:60px}.cta h2{font-size:clamp(2rem,3vw,2.7rem);margin-bottom:16px}.cta p{color:#cddce4}.cta .eyebrow{color:var(--teal-light)}.cta .button{flex-shrink:0}.page-intro{padding:78px 0 68px;border-bottom:1px solid var(--line)}.page-intro h1{max-width:950px}.page-intro .lede{max-width:790px;margin:0}.steps{margin-top:45px;max-width:980px}.steps article{display:grid;grid-template-columns:60px 1fr;gap:36px;border-top:1px solid var(--line);padding:30px 0}.steps h3{font-size:25px}.steps .index{margin:0;padding-top:7px}.steps p{max-width:800px}.prose{max-width:850px}.prose h2{font-size:30px;line-height:1.25}.prose h3{margin-top:34px}.prose p{line-height:1.85}.standards{display:grid;grid-template-columns:1fr 1fr;gap:42px 65px;margin-top:40px}.standards article{border-top:1px solid var(--line);padding-top:24px}.standards h3{font-size:23px}.navy{background:var(--navy);color:white}.navy .eyebrow{color:var(--teal-light)}.navy p{color:#d4dfe6}.fit-grid{display:grid;grid-template-columns:1fr 1fr;gap:70px;margin-top:42px}.fit-grid h3{font-size:24px}.checklist{list-style:none;padding:0;margin:20px 0}.checklist li{position:relative;padding:18px 0 18px 28px;border-bottom:1px solid var(--line);color:var(--muted)}.checklist li:before{content:'✓';position:absolute;left:0;color:var(--teal);font-weight:700}.founder-grid{display:grid;grid-template-columns:.72fr 1.28fr;gap:85px}.founder-name{border-left:4px solid var(--teal);padding-left:30px}.founder-name h2{font-size:54px}.founder-name p{font-size:15px}.founder-rule{width:50px;height:1px;background:var(--line);margin:32px 0}.application-card{background:white;border:1px solid var(--line);padding:38px;border-top:4px solid var(--teal);align-self:start}.application-card h2{font-size:31px}.application-card h3{font-size:19px}.application-card hr{border:0;border-top:1px solid var(--line);margin:28px 0}.agenda{padding-left:23px;color:var(--muted)}.agenda li{padding:8px 0 8px 6px}.narrow{max-width:840px}.faq details{border-top:1px solid var(--line);padding:24px 0}.faq details:last-child{border-bottom:1px solid var(--line)}.faq summary{font-size:20px;font-weight:600;cursor:pointer;padding-right:20px}.faq details p{margin:20px 0 0}.resource-row{display:grid;grid-template-columns:55px 1fr auto;gap:30px;padding:42px 0;border-top:1px solid var(--line);text-decoration:none;align-items:start}.resource-row:last-child{border-bottom:1px solid var(--line)}.resource-row h2{font-size:30px;max-width:680px;margin-bottom:16px}.resource-row .eyebrow{margin-bottom:12px}.resource-row p:last-child{max-width:700px}.resource-row .index{padding-top:3px}.read-link{color:var(--teal);font-size:14px;font-weight:700;white-space:nowrap;align-self:center}.resource-row:hover h2{text-decoration:underline;text-underline-offset:5px}.article h2{margin-top:46px}.byline{font-size:14px}.article-next{margin-top:50px;border-top:1px solid var(--line);padding-top:25px}.article-next h3{margin-top:0}footer{padding:62px 0 28px}.footer-grid{display:grid;grid-template-columns:1.5fr 1fr 1fr;gap:60px;padding-bottom:45px}.footer-grid>.brand{align-self:start}.footer-grid p{font-size:14px;margin-top:20px}.footer-grid h2{font-size:14px;font-weight:700;letter-spacing:0;margin-bottom:22px}.footer-grid>div>a:not(.brand){display:block;text-decoration:none;font-size:14px;color:var(--muted);margin-bottom:10px}.footer-grid>div>a:hover{color:var(--teal)}.footer-bottom{border-top:1px solid var(--line);padding-top:25px;display:flex;justify-content:space-between;gap:25px}.footer-bottom p,.footer-bottom a{font-size:12px}.footer-bottom>div{display:flex;gap:24px}.footer-disclosure{font-size:12px;max-width:1000px;line-height:1.7;margin-top:10px}
@media(min-width:1500px){.hero{padding:110px 0 95px}}@media(max-width:1150px){.wrap{width:calc(100% - 64px)}nav{gap:14px}nav>a{font-size:12px}.wordmark{font-size:11px}.monogram{font-size:32px}.hero-grid{gap:40px}.split{gap:45px}.hero h1{font-size:clamp(2.5rem,4.7vw,4rem)}.button.small{padding:11px;font-size:12px}}
@media(max-width:960px){.menu-toggle{display:flex;gap:13px;align-items:center;border:1px solid var(--line);padding:9px 15px;background:transparent;border-radius:3px;color:var(--navy);min-height:44px;font-size:14px}.header-inner{min-height:83px;flex-wrap:wrap;padding-top:15px;padding-bottom:15px;gap:0}nav{display:none;flex-basis:100%;padding-top:20px;flex-direction:column;align-items:stretch;gap:0}nav.open{display:flex}nav>a{font-size:16px;padding:12px 0;border-top:1px solid var(--line)}nav .button.small{font-size:15px;margin-top:12px;padding:14px}.hero-grid{gap:35px;grid-template-columns:1.08fr 1fr}.hero h1{font-size:40px}.hero .lede{font-size:17px}.panel-top{padding:18px;font-size:10px}.workflow{padding:6px 20px}.workflow li{padding:20px 0;gap:16px}.workflow h3{font-size:20px}.workflow p{font-size:13px}.panel-foot{padding:18px;font-size:12px}.hero-note{font-size:12px}.principles .wrap{font-size:12px;gap:15px}.cards{gap:24px}.card h3{font-size:20px}.cta-inner{gap:30px}.founder-grid{gap:45px}.application-card{padding:26px}.resource-row{grid-template-columns:30px 1fr;gap:20px}.resource-row .read-link{grid-column:2}.footer-grid{gap:30px}}
@media(max-width:700px){.wrap{width:calc(100% - 40px)}.wordmark{font-size:12px}.monogram{font-size:34px}.hero{padding:46px 0 55px}.hero-grid{grid-template-columns:1fr;gap:42px}.hero h1{font-size:clamp(2.4rem,8.5vw,3.5rem)}.hero h1 br{display:none}.hero h1>span{display:block}.hero .lede{font-size:18px}.hero-panel{box-shadow:8px 8px 0 #ece4dc}.panel-top{padding:20px;font-size:10px}.workflow{padding:5px 24px}.workflow li{padding:20px 0;gap:22px}.workflow h3{font-size:22px}.workflow p{font-size:14px}.panel-foot{padding:20px 24px;font-size:13px}.eyebrow{font-size:11px;margin-bottom:19px}.actions{gap:22px;margin-top:26px}.hero-note{font-size:13px}.principles .wrap{display:grid;gap:14px;font-size:13px;padding-top:22px;padding-bottom:22px}.section{padding:57px 0}h2{font-size:32px}.split,.fit-grid,.founder-grid,.standards{grid-template-columns:1fr;gap:32px}.cards{grid-template-columns:1fr;gap:30px;margin-top:32px}.card h3{font-size:23px}.card .index{margin-bottom:15px}.brief{padding:24px}.brief h3{font-size:24px}.brief-head .eyebrow{font-size:10px}.retire-strip{padding:45px 0}.retire-strip .split{gap:25px}.cta{padding:55px 0}.cta-inner{flex-direction:column;align-items:flex-start;gap:25px}.cta h2{font-size:32px}.page-intro{padding:50px 0 45px}.page-intro h1{font-size:clamp(2.3rem,8vw,3.2rem)}.steps article{grid-template-columns:28px 1fr;gap:20px;padding:26px 0}.steps h3{font-size:22px}.fit-grid{gap:25px}.founder-name h2{font-size:44px}.founder-name h2 br{display:none}.founder-name h2 br:after{content:' '}.prose h2{font-size:28px}.founder-name{padding-left:24px}.resource-row h2{font-size:26px}.resource-row{padding:30px 0}.faq summary{font-size:18px}.application-card{padding:26px}.application-card h2{font-size:29px}.footer-grid{grid-template-columns:1fr 1fr;gap:35px 25px}.footer-grid>div:first-child{grid-column:1/-1}.footer-bottom{flex-direction:column;gap:10px}.footer-bottom p{margin:0}.footer-disclosure{margin-top:23px}.footer-bottom a{font-size:13px}.section .narrow{width:calc(100% - 40px)}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{transition:none!important}}@media print{.header,footer,.cta,.actions,.menu-toggle{display:none}.wrap{width:100%}.hero-grid,.split,.founder-grid{display:block}.section,.hero,.page-intro{padding:24px 0}body{background:white}.hero-panel{box-shadow:none}a{text-decoration:underline}}
/* Keep essential navigation readable at intermediate widths. */
@media(min-width:1151px){nav>a{font-size:14px}.button.small{font-size:14px}.wordmark{font-size:13px}}
@media(min-width:961px) and (max-width:1150px){.menu-toggle{display:flex;gap:13px;align-items:center;border:1px solid var(--line);padding:9px 15px;background:transparent;color:var(--navy);min-height:44px;font-size:14px}.header-inner{min-height:83px;flex-wrap:wrap;padding-top:15px;padding-bottom:15px;gap:0}nav{display:none;flex-basis:100%;padding-top:20px;flex-direction:column;align-items:stretch;gap:0}nav.open{display:flex}nav>a{font-size:16px;padding:12px 0;border-top:1px solid var(--line)}nav .button.small{font-size:15px;margin-top:12px;padding:14px}}

/* Midnight and copper brand direction. */
:root{--copper:#b97952;--copper-dark:#925333}.hero h1 span{color:var(--navy)}.hero-panel{border-left:4px solid var(--copper);box-shadow:none}.monogram span{color:var(--copper)}.hero h1:after{content:"";display:block;width:68px;height:3px;background:var(--copper);margin-top:28px}.workflow li>span{color:#d7a685}.text-link{color:var(--copper-dark)}
/* Compact paid-traffic page, without main-site navigation. */
.vsl-page{background:var(--paper)}.vsl-header{text-align:center;padding:36px 20px 24px}.vsl-wordmark{font-size:clamp(16px,3.8vw,25px);font-weight:700;letter-spacing:-.025em;color:var(--navy);white-space:nowrap;line-height:1.4;margin:0}.vsl-main{max-width:1100px;width:calc(100% - 40px);margin:0 auto;text-align:center}.vsl-main .eyebrow{margin-bottom:20px}.vsl-main h1{font-size:clamp(30px,4.2vw,53px);letter-spacing:-.035em;line-height:1.12;font-weight:400;margin-bottom:20px}.vsl-main h1 strong{display:block;font-weight:750;margin-top:4px}.vsl-main h1:after{content:"";display:block;margin:22px auto 0;width:66px;height:3px;background:var(--copper)}.vsl-sub{font-size:clamp(17px,1.8vw,21px);line-height:1.6;max-width:900px;margin:0 auto 25px}.vsl-video{max-width:800px;aspect-ratio:16/9;margin:0 auto;background:var(--navy);border:2px solid var(--copper);border-radius:5px;overflow:hidden;position:relative}.video-cover{height:100%;display:flex;flex-direction:column;align-items:center;justify-content:center;padding:24px;gap:20px}.video-cover h2{color:white;font-size:clamp(22px,3.2vw,36px);line-height:1.3;margin:0;font-weight:500;letter-spacing:-.025em}.video-play{width:64px;height:64px;border-radius:50%;background:#b97952;display:grid;place-items:center}.video-play svg{height:26px;width:26px;fill:white}.video-cover .video-status{color:#e5c9b6;font-size:13px;margin:0}.vsl-video iframe,.vsl-video video{width:100%;height:100%;border:0;display:block}.vsl-actions{margin:20px auto 0}.vsl-actions .button{font-size:18px;padding:17px 30px;gap:18px}.vsl-actions p{font-size:14px;margin:8px 0 0}.vsl-footer{padding:28px 20px 24px;text-align:center;max-width:850px;margin:auto}.vsl-footer:before{content:"";display:block;width:220px;height:1px;background:var(--line);margin:0 auto 16px}.vsl-footer p{font-size:12px;margin-bottom:6px}.vsl-footer .legal{display:flex;justify-content:center;gap:18px}.vsl-footer a{font-size:13px}.vsl-footer .fine{font-size:12px;max-width:740px;margin:16px auto 0;line-height:1.6}
@media(max-width:600px){.vsl-header{padding:27px 16px 24px}.vsl-main{width:calc(100% - 32px)}.vsl-main h1{font-size:32px}.vsl-main .eyebrow{font-size:11px;letter-spacing:.11em}.video-cover{gap:12px;padding:15px}.video-cover h2{font-size:clamp(18px,5.3vw,28px)}.video-play{width:44px;height:44px}.video-play svg{width:20px;height:20px}.video-cover .video-status{font-size:12px}.vsl-actions .button{font-size:16px;padding:16px 20px;width:100%}.vsl-sub{font-size:17px}}